As Mahāprabhu says to Rāmānanda, āmi — eka bātula, tumi — dvitīya [bātula] (Śrī Caitanya-caritāmṛta: Madhya-līlā, 8.291.1) — I'm the first mad man and you're the second one, because you appreciate all of these things. So in this world, the pursuit of Kṛṣṇa consciousness is like madness. But, when this world vanishes then we can perceive the value, the true wealth value of Kṛṣṇa consciousness.